Who run the world? Words.

Hello, I’m Emma.

I'm a freelance copywriter and brand strategist with over twenty years of experience.

WHAT I DO

Copywriting 📝 👩🏻‍💻 🏆
I work with architects, designers, creative agencies, and many other individuals and organisations, helping them to find the right words.

Words for websites, books and brochures, award entries and press releases, competitions and bids, white papers and thought pieces, funding applications, blog posts and more.

Brand strategy 🎢 🧠 💡
And because good strategy starts with words, I'm also a brand strategist. I help companies build or evolve their brand by asking the right questions, revealing insights, resolving problems and, if we're honest, by uncomplicating things.

The outcome is a clear brand personality with a purpose, vision, values and voice. I work alongside great designers to ensure you end up with a brand that matches your ambitions and truly looks, feels and sounds like you. (And I do really good tone of voice guides, ones people actually want to use.)

EXPERIENCE 👀 👌🏻 💥


Built environment:
Architects and designers, theatre consultants, experience designers, engineers, landscape architects, interior designers, furniture designers and suppliers, contractors, developers, agents, 3D laser scanning experts...

Agencies:
I've worked with creative agencies on everything from naming buildings and products to creating brand platforms and writing website copy.

What else?
Blockchain companies, healthcare AI, accountants, jewellery stores, photographers, illustrators...

WHO I’VE DONE IT FOR ⚡️ 😇 ♥️


I've worked with Superflux, Plan A Consultants, Alma-nac, HGG London, Londonewcastle, Hawkins\Brown, Roach Matthews, Charcoalblue, Helical, Ayre Chamberlain Gaunt, The Furniture Practice, Basha-Franklin and more.

Annnnd here comes the call to action... LET'S WORK TOGETHER!